Your Brand Needs Millennials!

Blog Millennials back of heads iPhonesThere are 83.1 million Millennials in the country and they’re responsible for $1.3 trillion in consumer spending. But, 84% indicate they don’t like or trust traditional advertising. Want to know how to engage them? Listen to this Architect of Change radio show.  Connie Whitman interviewed Fran Lytle, our Co-founder. Fran offers tips for brands to succeed with Millennials.

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Fran Lytle

Behaviorist, Brand Strategist and Co-founder of Brand Champs. Using social science, Fran helps brands engage people through branding, digital communication, content marketing and social media marketing initiatives.